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How does led digital display compare with traditional outdoor advertising?

2022-01-21 15:59:33
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With the development of society and the advancement of science and technology, major brand companies have higher and higher requirements for outdoor advertising, and the older outdoor advertising models (such as single-column advertising, light box advertising, bridge advertising, three-sided advertising, etc.) To meet the needs of users, traditional outdoor advertising has caused visual fatigue. Outdoor advertisers have to keep up with the pace of technology, digital display advertising has appeared, so what advantages does it have over traditional outdoor advertising?


in the form of advertising


The traditional form of advertising can only contain pictures and texts, lack of creativity and easy to forget; while LED digital displays are usually set up in public places and traffic arteries with a large flow of people, attracting audiences with intuitive, vivid and vivid advertising forms. Active attention, wider scope, and mandatory viewing than traditional media.


Energy saving and environmental protection


数码显示屏


Traditional advertising is not conducive to environmental protection; while the LED digital display used for advertising is energy-saving and environmentally friendly, works around the clock, and is fully adapted to various harsh outdoor environments. Good performance and so on.


release news


Every time a traditional advertisement publishes information, the entire advertisement needs to be redesigned and replaced, which requires labor costs and is time-consuming and labor-intensive; while the digital display manufacturer's advertisement only needs to be connected to the computer through a data cable connection or wireless communication. As long as you make simple settings on the computer, you can publish advertising content, which is convenient and fast.


advertising content


The content of traditional advertising forms is limited and cannot fully express the advertising content; for LED digital display advertising, operators and publishers can update the advertising content of the LED digital display at any time, only need to operate and control the computer, the update process is not affected by other Limitations of external conditions. limit.


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